We work with you to develop a customized marketing program including positioning, calls-to-action, and messaging that leads your best prospects and past clients to think of you before sending out an RFP.
How We're Different
Just like every other agency, we can help you with social media, content marketing, emailing and search engine optimization, but unlike most, we help you mange the lead-to-revenue process first, before we ever consider any marketing tools to use.
We specialize in helping you generate ideas to build buyer preference in your services by constantly focusing on understanding how various segments of your target market respond to different educational content, using different communications channels, at different points in their decision making process.
We share that knowledge with you as we help you build and execute measurable marketing communications strategies designed to showcase your solutions.
Why That's Not Enough
At the same time, we know ideas aren’t worth much without actions to back them up. Which is why our ideas are grounded in research. About your market, customers, and competition. Our approach is to consistently create cross-discipline, blended-channel, multi-platform marketing programs reaching your buyers when, where, and how they want to be reached.
Working side-by-side with you we’re an extra pair of hands, a fresh set of eyes, helping to bring out killer customer strategies and then executing as much or as little as you want us to. We don’t just offer advice and walk away. We roll up our sleeves and jump right in with you.
You’re informed and involved in every step of the process as we find the right blend of online/offline methods to achieve your goals.
There is a science and art to prospect and customer development. At KIP | TMS we certify and train our team in how to master it for your benefit. You'll see that reflected in our approach to solving your revenue challenges.
We call that “Contextually Relevant Marketing.”